Jalah Shelby
Passionate problem-solver with creativity that flows effortlessly.
About
me
It's me Jalah! The cheesiest dog mom ever with a strong admiration for the marketing industry. These days, I spend my time as a Digital Marketing Intern with Sky Society. Working on campaigns, mastering software, and managing social media.
Growing up, I had a love for mixing my creativity with producing results. You could catch me writing stories just for fun to see what grade I would've gotten, had it been an actual assignment. I'm the girl to say, "Hey, if this didn't work, let's regroup. What can we change to improve?"
I see myself with a forward-thinking, passionate company, killing it on their marketing team. I have such a love for producing high-quality work and results, I can't wait to share it!
Certifications & Softwares
Social Media
Freelance
Managed content calendar, engaged with the community (DMs & comments), performed hashtag research, and scheduled and distributed content, resulting in higher engagement and reach.
Sky Society
Published paid ads, in-feed posts, and managed content calendar and content scheduling which contributed to a 12.2% MoM Instagram growth rate.
Graphic Design
Freelance
Created social media graphics that aligned with the brand's identity, including Instagram story slides and Instagram feed posts.
just for fun!
Sky Society
Designed a brand refresh presentation, which highlighted areas of improvement for Sky Society’s brand, and created paid ad graphics and Instagram story slides.
Bright Horizons
Composed simple design examples for Graphic Design virtual events targeted towards children ages 6-12.
*click any photo to view my designs!
Copywriting & SEO
Freelance
Wrote social captions that aligned with the brand's voice to increase engagement and encourage interactions.
"What to Expect After Surgery: A Parent's Guide to Post-anesthesia Care"
Sky Society
Wrote an SEO-optimized blog post to increase traffic to the site and inform readers of job scams.
Wrote copy for an email newsletter with a 30% open rate and 4% CTR to promote podcast and marketing job board.
Passion Project
Wrote an SEO-optimized blog post to raise awareness around post-anesthesia care to further my writing skills.
Ranked on page 1 of Google
"The Only Advice You'll Ever Need: How to Avoid Marketing Job Scams"
Video Content
Freelance
Filmed and edited user-generated content-style videos that aligned with the brand's identity, for TikTok, Instagram, and Facebook ads.
Sky Society
Edited podcast videos to be repurposed on TikTok.
Assisted with brainstorming and refining video content ideas for TikTok.
Virtual Events
Sky Society
Created and launched the company's biggest virtual event yet, with almost 200 registrants, to boost community engagement.
Assisted in everything from brainstorming event ideas, to designing promotional materials, and event moderation.
Bright Horizons
Hosted weekly virtual live events for children ages 3-12. Implemented new themes for events and was responsible for creating the event structure and itinerary from start to finish.
Influencer Marketing
Sky Society
Performed outreach using email sequences and onboarded over a dozen TikTok micro-influencers with a total of 20,000+ impressions and counting to increase reach and spread awareness for our Career Affirmation Journal.
*click each photo to check out some influencer content!